Could your sales be more predictable?
Build a sales system that consistently brings in new customers.
- 10+ years in sales & business
- B2B sales strategy
- Data-driven approach
What you get from working together
- A clear sales process
- More qualified meetings
- Better proposal win rate
- More predictable revenue
Everything you need to systematically grow your business through sales
Pick a single service or let's build the whole system together — based on your company's needs.
Sales process audit
We map your current sales process, find bottlenecks and quick wins.
Sales strategy
A clear plan: target customers, messages, channels and goals.
Team sales training
Practical sales training for B2B teams — cold outreach, calls, meetings, proposals, negotiations and techniques that work in the Nordic market.
Sales manager support
Mentoring for the sales manager: KPIs, 1:1s, pipeline management.
CRM & sales analytics
Salesforce / Pipedrive / HubSpot setup, automation and metrics that drive decisions.
Key account management
An account management framework that grows revenue from existing customers.

Sander Borodkin — helping companies grow sales and build working systems
I'm a sales and business advisor who helps companies make sales more predictable, processes more efficient and growth sustainable.
My experience covers B2C and B2B sales, key account management, e-commerce, manufacturing and business process development. I work with companies that want to increase sales, improve conversion and build a clear system that supports growth even when the market shifts.
My approach is practical and results-oriented. I don't just offer theory — I help identify bottlenecks, create concrete action plans, and execute changes so they create real business impact.
My goal is to help companies achieve more sales, better control over processes and confidence about future growth.
- B2C, B2B sales and key account management
- E-commerce, manufacturing and business process development
- Increasing sales results and improving conversion
- Creating and executing practical action plans
A clear process, measurable results
Free intro
A 30-minute call to understand your business situation and goals.
Audit & diagnosis
A deep dive into your business, sales, team and data.
Action plan
A concrete plan with priorities, owners and deadlines.
Execution
We work with your team. Trainings, 1:1 plans, pipeline reviews and key account strategy.
Let's talk about your business
Book a free 30-minute consultation. Together we'll find your biggest growth opportunity — even if you don't decide to work with me afterwards.
